Which? Release First Eco-Friendly Grocer Ranking

February 4, 2022

Published by The Retail Gazette

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WAITROSE AND LIDL TOP LIST OF ECO-FRIENDLY SUPERMARKETS

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Waitrose and Lidl are the most sustainable supermarkets, according to a Which?’s eco-friendly grocer ranking.

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Iceland finished last, according to the research, which tracked supermarket policies on: plastic waste and food waste, which shoppers have reported are the biggest issues for them; and greenhouse gas emissions, which most experts say poses the greatest environmental threat.

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Harry Rose, editor of Which?, stated: “We know that consumers increasingly want to shop sustainably and our in-depth analysis of three key areas shows that all the big supermarkets could be looking to make some improvements.

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“The good news is shoppers can make a big difference themselves by adopting more sustainable habits, such as buying loose fruit and vegetables, buying seasonal local produce, eating less meat and dairy and limiting their own food waste.”

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Lidl performed above its rivals on greenhouse gas emissions but fell short on food waste, though it said this is because it serves more fresh food in-store than many other comparable shops.

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Waitrose has strong policies on plastic and food waste compared with other supermarkets, and scored reasonably for greenhouse gas emissions.

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Iceland fell short because it was unable to report how much of its own-brand plastic is recyclable, so scored zero points. It also faces disadvantages as a frozen food specialist, as this made it the worst performer on operational greenhouse gas emissions due to its energy-draining in-store freezers. However, it does buy 100% renewable electricity for its UK sites.

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Marks & Spencer was found to use a lot of plastic compared with other supermarkets. It was also the only one unable to provide its food waste data in a comparable format, so scored zero points for this, and was in the bottom half of Which?’s table for emissions.

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For plastic use, the Co-op did best, while Ocado was the frontrunner in terms of food waste, as it redistributes almost all surplus food, leaving just 0.04% as waste.

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